Marketers in Motion Podcast
Welcome to the Marketers In Motion Podcast powered by the West Michigan Chapter of the American Marketing Association. Marketing is our passion, and as a Chapter we hope to inspire dialogue, fuel creativity, and create a community for marketers everywhere. Let the inspiration and dialogue begin.
The Marketers In Motion Podcast is on iTunes, Stitcher, and SoundCloud where we encourage you not only to subscribe to our podcast but review, ask questions, get involved and engage with us. Have a question, or a topic request, or something to add, contact us or comment on the podcast.
Inspiring Connection In A Hybrid Workplace
Marketers In Motion · Inspiring Connection In A Hybrid Workplace Inspiring connection in a hybrid workplace is going to be key for fostering a culture of connection. Many of us […]
Listen NowSwimming Through Data: Demystifying the Complex Simplicity of Data-Driven Marketing
Marketers In Motion · Swimming Through Data: Demystifying the Complex Simplicity of Data-Driven Marketing ‘Data-driven marketing’ is a broad term referring to the process by which insights from data analysis […]
Listen NowMore Signal, Less Noise: Finding & Focusing On Metrics That Matter
Marketers In Motion · More Signal, Less Noise: Finding & Focusing on the Analytics that Matter As the world goes digital, marketers are inundated with data about customer behavior. To […]
Listen NowPersonal Branding Strategies for a Rewarding Career
Marketers In Motion · Personal Branding Strategies For A Rewarding Career The majority of our AMA programming focuses on marketing, innovation, and problem solving for the organizations at which we […]
Listen NowBuilding Brands Through Experience Design
Marketers In Motion · Building Brands Through Experience Design Agencies and marketers alike are addicted to storytelling. The advent of so-called content marketing has been the equivalent of a speedball […]
Listen NowHow To Rock Your Pitch
Marketers In Motion · How to Rock Your Pitch You have to pitch for money for your business or project. You have to tell your boss you deserve a raise. […]
Listen NowBuilding an Innovation Led Organization
Marketers In Motion · Building an Innovation Led Organization What do innovation led-organizations such as Apple, Tesla, Google and Microsoft have in common? What has been their secret to continually […]
Listen NowCultural Competence & The New Marketplace
Marketers In Motion · Cultural Competence & The New Marketplace The truth comes with every phone conversation, every email or text received: your customer base is more diverse than ever. […]
Listen NowAmplify Your Social Messaging
Marketers In Motion · Amplify Your Social Media Messaging Back in April, we planned to discuss how organic engagement reached an average low of .07% in 2019 and how can […]
Listen NowResilience & Reinvention
Marketers In Motion · Resilience & Reinvention As we’ve all experienced, disruption can come quickly requiring nimble thinking and the ability to pivot. As we continue navigating these unchartered territories, […]
Listen NowThe Marketing Metric Of The Future…Trust
Marketers In Motion · The Marketing Metric Of The Future…Trust The marketing metric of the next decade will be trust. There will be no more effective – nor more critical […]
Listen NowAdapting Your SEO Strategy In Times Of Crisis
Marketers In Motion · Adapting Your SEO Strategy In Times Of Crisis Communication is of utmost importance in times of crisis. During the pandemic many online platforms have offered tools […]
Listen NowPR Marketing in Times of Uncertainty
As marketers we understand branding, communication, and brand storytelling, but what happens when the landscape changes and we’re faced with a crisis? How do we shift our voice and tone […]
Listen NowHR Marketing & Crisis Communication
With unemployment at 3% (as of 2/11/20) and upcoming demographic changes imminent, it’s all hands on deck to help in the “war on talent.” In the past, it was the […]
Listen NowMultimedia Marketing
Part of the challenge of an effective multimedia marketing campaign launch is knowing where to begin and what to focus on. The goal is to gain immediate impressions and, most […]
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