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Latest Podcast & Blog Updates
Marketers In Motion · Inspiring Connection In A Hybrid Workplace Inspiring connection in a hybrid workplace is going to be key for fostering a culture of connection. Many of us […]
Read MoreHow Strategy + Technology = Infinite Customer Experience. When: February 16, 2022 | 11:45am – 1pm How implementing Lead to Cash with CRMs can streamline data, topple silos, build relationships, […]
Read MoreMarketers In Motion · Swimming Through Data: Demystifying the Complex Simplicity of Data-Driven Marketing ‘Data-driven marketing’ is a broad term referring to the process by which insights from data analysis […]
Read MoreUpcoming Events
The Life of a Content Creator: What It Takes to Grow on Reels & TikTok
This hands-on session pulls back the curtain on what it really takes to show up and grow through short-form video. We’ll dive into how to think like a creator (not just a marketer), use Reels and TikTok trends strategically, and craft scroll-stopping content that builds community, authority, and brand love.
Key Takeaways
1. Master the Algorithm Shift: Understand what drives organic reach and how to work with the algorithm, not against it.
2. Create with Intention: Learn a repeatable process for turning trends into strategy, so every video supports brand storytelling and growth.
3. Show Up Like a Creator: Get practical, on-the-spot tips for filming, editing, and posting content that feels authentic, builds community, and drives real engagement.
Date: Tuesday, November 18th, 2025
Time: 11:30 - 1 pm EDT
Location: Grand Valley State University L. William Seidman Center, 50 Front Avenue Southwest Grand Rapids, MI 49504
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