Supporting the AMA West Michigan is about supporting the industry you love. We need more talented people like you to join our amazing group of members!
AMA West Michigan
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Latest Podcast & Blog Updates
Marketers In Motion · Inspiring Connection In A Hybrid Workplace Inspiring connection in a hybrid workplace is going to be key for fostering a culture of connection. Many of us […]
Read MoreHow Strategy + Technology = Infinite Customer Experience. When: February 16, 2022 | 11:45am – 1pm How implementing Lead to Cash with CRMs can streamline data, topple silos, build relationships, […]
Read MoreMarketers In Motion · Swimming Through Data: Demystifying the Complex Simplicity of Data-Driven Marketing ‘Data-driven marketing’ is a broad term referring to the process by which insights from data analysis […]
Read MoreUpcoming Events
AMA West MI: Traverse City Networking
We will be holding a networking meetup to talk about the AMA West Michigan and get to know other marketers in the Traverse City area!
Date: Thursday, March 13th, 2025
Time: 4 - 5 pm EST
Location: Northwestern Michigan College Innovation Center Room 104/105 (1701 East Front Street Innovation Center Room 104/105 Traverse City, MI 49686)
The Complete Marketer: Building Personal Credibility That Drives Business Results
We’ll explore the powerful intersection of personal brands and corporate branding for marketing professionals. While this is designed with marketers who oversee marketing efforts in their companies, this session is open to everyone and will give you insights to develop or grow an authentic personal brand that both enhances your career growth and can strengthen company positioning. Attendees will learn how to leverage their unique expertise, storytelling capabilities, and consistent messaging to build credibility that extends beyond themselves to benefit their organizations and products.
Key Takeaways
- Personal Brand Positioning - Techniques to differentiate yourself through your expertise and values, creating a personal brand that stands out while complementing your company's positioning for mutual benefit.
- Credibility Building Framework - A practical approach to build and show expertise through content, thought leadership, and networking that boosts your personal reputation and professional influence.
- Measuring Impact – ways to measure how this investment in personal branding will impact your reputation, job opportunities or promotions and so much more.
Date: Tuesday, March 18th, 2025
Time: 11:30am - 1pm EST
Location: L. William Seidman Center (50 Front Avenue SW Grand Rapids, MI 49504)
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