What’s Next In E-Commerce Marketing
January 27th, 2020
by Josh Janowiak
E-Commerce is a daunting topic for marketers everywhere. We’ll work through 10 questions your e-commerce business can use to align and focus your organization for success. These include consumers and their experiences, your brand, products and services, technology, data privacy, innovation, markets served and what’s around the corner for all of us.
- E-Commerce Marketing
- E-Commerce Evolution
- E-Commerce & Communication Technology
- Leveraging data, privacy & security
- Distribution Channel Strategy
John Tegner has spent most of his career in the apparel and footwear industry, starting at Wolverine Worldwide and now at EssilorLuxottica and Costa Del Mar. He has worked to help large, global brands expand their traditional business models through the ascent of the Communication Age. John is passionate about brands and consumers and has a love for helping businesses think through how to best connect consumers to great products and services to improve lives and the world.
Vice President Direct to Consumer
Costa Del Mar – EssilorLuxottica
Thanks to Our Sponsors!
Without their support our programs and this podcast would not be possible.