AMA WM Strategies to Engage Your Sales Team and Start Selling on Social

March 10th, 2023



L. William Seidman Center

50 Front Avenue Southwest, Grand Rapids, MI 49504

Grand Rapids, MI, US, 49504

Join Adam Clarke, President of 1 Bold Step. He'll share proven tactics & data on how a sales team can help sell more through social media

How can you sell more on social media while increasing the number of views, shares, likes, and comments of your company’s posts (without having to create a pay-to-play social strategy)? One easy way: encourage your sales team to engage with your accounts.

Join Adam Clarke, President of 1 Bold Step, as he shares proven tactics and data on how your sales team can help your company sell more through your organic social media channels. Plus, you’ll learn tips on how to get them involved in the process.

Sign up today to learn:

  • The importance of having your sales team involved in your organic social media strategy
  • How the evolution of the buyer plays a part in your sales and marketing departments
  • 3 approaches to getting your sales team involved and engaged in your company's social media accounts

About Adam Clarke

Adam learned early in his career that he has a knack for partnering with people to make their jobs easier and more efficient. At 1 Bold Step he does this through empathic problem-solving, creative idea generation, solid project management skills, and by creating systems and processes that scale.

This passion for helping people, combined with his marketing background, has brought him to partner with companies like Haworth, AOP, Honeywell, Kendall Electric, Cascade Engineering, and Byrne Electrical to help them build and scale some of their most complex software applications. From customer relationship management (CRM) and marketing automation to e-commerce, inventory management, and proprietary content management systems, he has worked with myriad customers to envision, plan, and deliver. Working with different clients in numerous industries has given him a breadth of business experiences and sharpened his focus on how companies best go-to-market, deliver great user experiences and prove return on investment.

Adam has a Bachelor’s degree in marketing and business administration from Grand Valley State University’s Seidman College of Business. In his current role as President at 1 Bold Step, he’ll tackle everything from marketing strategy and planning, to marketing automation implementation, CRM integration, staff management, and campaign execution.


Member in-person - $25

Future Member in-person- $40

*As a member, please use the code referenced in the membership newsletter, Marketer’s Minute, to redeem your registration discount.

Membership Information:

Come join the essential community for marketers. The AMA is home to marketing professionals dedicated to boosting their skills and growing their network. Members get free training every month, exclusive content and connection to a local chapter like ours. And it's all just $149/year.

For those who recently joined AMA, email a copy of your confirmation to to receive the member promo code for your discounted registration.