Tech Trends for Marketers: CRM Best Practices for Now and the Future
Speaker: Keith Brophy, General Manager at RCM Techologies | www.rcmt.com
The AMA January luncheon is brought to you by DPT Solutions, a company dedicated to aligning people & process to drive performance.
Few technology advancements have impacted the field of marketing more than Customer Relationship Management (CRM). But technology expert, entrepreneur and consultant, Keith Brophy, believes that CRM is more than just software.
Keith Brophy will talk to AMA members and guests about the potential for customer relationship management, both as a practice and as a technology solution. Keith’s clients include some of the largest national and international companies in North America as well as a lengthy roster of Fortune 1000 and mid-sized businesses. He will share how CRM has contributed to the growth of his company, detail how CRM applications have served his clients, and share his “three secrets of personal CRM success”.
Marketing professionals will be informed and entertained as Keith Brophy brings a broad view of IT business solutions, knowledge of current and future tech trends and a unique wit and wisdom to the topic of managing customer relationships.
Speaker Bio:
Two decades of ground breaking experience in the software technology industry have made Keith Brophy one of the areas’s “10 to Watch” for the 21st century according to the Grand Rapids Press. As founder of Sagestone Consulting, President of Business Development at NuSoft Technologies and now General Manager of the Enterprise Integration Services division of RCM Technologies, Mr. Brophy has lead projects ranging from small, rapid development initiatives to large-scale space systems, as well as involvement on some of the most recognized web integration initiatives in the world.
Mr. Brophy’s roles in the field have included entrepreneur, business leader, technologist, author and educator on emerging technologies. Mr. Brophy received the 2004 Ernst & Young Entrepreneur of the Year award and will present his 11th annual Tech Trends speech this year. He is also a passionate community supporter and founder of the Teen Community Web Competition. Mr. Brophy received a B.S. in Computer Science from the University of Michigan and an M.S. in Information Systems from Strayer University.
Date: January 28, 2010
Time: 11:30 a.m. to 1:00 p.m.
Location: Kent Country Club
Register!
