Marketing Higher Education
Strategies for being heard
Join us for a panel discussion on how area colleges and universities are differentiating themselves to compete for students.
The job market is becoming increasingly competitive. The state and federal government are pushing higher education more than ever before. Unemployment remains at a 30-year high.
All these factors are driving adults back to colleges and universities … dollars in hand.
With the mix of traditional private and public universities, community colleges, technical and trade schools, and fast emerging for-profit colleges …
What are colleges and universities doing to market and differentiate themselves among the plethora of options for potential students?
Don’t think this is just a discussion for higher-ed professions. This transformation is happening in many industries outside of higher-ed.
Panel Participants Include:
Grand Valley State University
Davenport University
Cornerstone University
Albion College
Date: January 11th
Time: 11:30 a.m. to 1:00 p.m.
Cost: $25 for members; $40 for nonmembers; $15 for students
